The Art of Mixing all things Beautiful & Profound

Upscale fashion meets premium street-wear. All our garments are carefully and thoroughly thought out through the lens of our mindset and brand vision. In everything we do we try and emanate the Profound Aesthetic ideology, whether its in the streets, or in the studio. Anne is bringing a few of our articles to life in this editorial, showing the interchangeability of certain fits, and how they are not confined into the boundaries of gender.

Mentionable articles in this editorial is the reversed French Terry Pullover Raw-Cut Sweatshirt. With a soft to the touch fabric, this piece is perfect for the everyday vibe. We found the middle ground between the hoodie and a tee, making this a lightweight garment, with enough weight to drop over one’s silhouette with fluidity (320 GSM Cotton). Details include one of our signature Profound woven labels found on the lower left side of this attire – Making simplicity, comfortable and unique. This product comes in Gravel and Gunmetal

Furthermore, another signature piece worn by Anne is the French Terry Anorak Pullover. A complex piece which can add levels and a variety of neutral color palettes to your daily fits. This stand out aesthetic piece is highlighted by numerous custom additions where you won’t see anywhere else; Front metal zip, Kangaroo pocket with lifting pouch, back zipper, and double panels on front and rear. Comprised of 100% French terry  (320 GSM Cotton) offering restriction free movement and an overall cozy fit. This product comes in Shadow, Dark Oxblood and White.

Words by, Shawn McAlpine.